LOS ANGELES (CelebrityAccess) — Digital ticketing firm True Tickets introduced a brand new partnership with the The Music Heart in Los Angeles, one of many nation’s largest performing arts facilities.
The deal will see True Tickets present digital occasion ticketing companies to for The Music Heart’s slate of performances and cultural occasions, curated by its in-house programming division, TMC Arts.
Situated in Downtown Los Angeles, The Music Heart’s campus contains 4 famous theaters — the Dorothy Chandler Pavilion, Ahmanson Theatre, Mark Taper Discussion board, and Walt Disney Live performance Corridor — together with out of doors efficiency and occasion areas resembling Jerry Moss Plaza and Gloria Molina Grand Park.
“Partnering with True Tickets permits us to supply our audiences a extra streamlined, safe ticketing course of,” stated Bonnie M. Goodman, senior vp of promoting and communications for The Music Heart. “As we rejoice our sixtieth anniversary in 2024, this partnership displays our ongoing dedication to innovation and inclusivity, guaranteeing our company can extra simply and securely entry tickets for each our dance residencies and the various array of TMC Arts occasions we current every year.”
Ken Lesnik, head of enterprise improvement at True Tickets, added: “We’re thrilled to affix forces with The Music Heart. Our know-how is designed to guard patrons from the rising menace of ticket scams, whereas additionally offering an environment friendly and seamless ticketing expertise. This partnership represents a big step ahead in guaranteeing that audiences can deal with having fun with world-class performances and experiences for which The Music Heart is understood.”
